News — athletic shorts

1) The Starter Jacket This came in two distinct forms: the monstrous winter coat version and the thin, sleek windbreaker version. If you were in middle school in the early ‘90s, you probably had one of these in your locker. (Luckily, your choice between our Performance shorts and our Flow shorts won’t be nearly as difficult—both are comfortable without being baggy.)   2) The “College” Sweatshirt   Get a basic gray hoodie, slap the words “Michigan” or “Penn State” on it and you’re good to go. Though unlikely to be on their way to the gym, most teenage boys had a weekly rotation...

ATK Apparel founder Scott examines why he launched a company to sell athletic shorts to men 5'8" and under.

When I tell people my company sells athletic apparel for men 5’8” and under, the first question is always, “Why shorts?” 

All I wanted were shorts that fit me properly—shorts that hit me just slightly above the knee.  As someone who is 5’7”, this simple desire seemed impossible to fulfill. In the early 2000s, all athletic shorts felt like they were designed to hit above the knees of men 6 feet and up.